Stuck in the 90’s – San Diego Radio is Stupid

I moved to San Diego from Bend, OR when I was 15 years old. It was 1984. The 80’s were in full raging swing. I listened to a lot of Frankie Goes to Hollywood, AC/DC, Queen, Sex Pistols and other (at the time) edgy bands. But I was still pretty small town. I arrived in San Diego the year after 91X started broadcasting their ground breaking musical madness from a bootleg station just over the border in Tijuana, Mexico. They broadcast out of another country. And so they could literally play any damn thing they wanted. And they did in deed play it. It was a magical time in music and for those of us here in radio. They played pretty alternative, crazy cool music. it was the 80’s so there was a lot of music made during the 80’s. Not the drivel that most people think of when they think of 80’s music. Bands that resonated and dived deep changed my life like Sisters of Mercy Bauhaus The Cure Toy Dolls Skinny Puppy Elastica Jesus and Mary Chain The Stranglers Joy Division The Fall Violent Femmes I listened to a lot of radio during my formative teenage years. Well Continue reading Stuck in the 90’s – San Diego Radio is Stupid

Killer Tacos + Social Customer Care = Rock My World

social customer care

This article appeared on Sprout Social’s Insight blog I had an absolutely wondrous experience with a brand actively engaging on social media & taking that magic offline to my restaurant experience. The team at Puesto and Eric Adler are not only rocking amazing tacos but amazing customer service. Support them and support great local food and fantastic customer love. This is the new standard folks. Get ready. An excerpt from the full article: “Once you’ve implemented a great social media strategy, it can sometimes feel like you’re practicing theoretical physics. You have ideas and concepts in play that seem like they should create the desired results, but it may not be easy to see them taking shape in the real world with real consequences. When your strategy centers on customer service and delivering a great customer experience, though, the responses of your audience can give some much-needed evidence to support the theoretical side. To exemplify the connection between a great strategy and great results, we spoke with a savvy marketer and a happy customer. Andy Newbom is a social media expert and marketing strategist who had a noteworthy experience when eating at San Diego restaurant Puesto. To understand how the restaurant won Continue reading Killer Tacos + Social Customer Care = Rock My World

San Diego Craft Beer Week Explodes With Awesomeness

I am sooo freaking excited! I will be pouring as a volunteer at the San Diego Beer Week Beer Guild VIP Brewers party on Friday November 1st. The San Diego Brewers Guild is awesome. San Diego Craft Beer is awesome. This Friday, San Diego Beer Week begins with the official kickoff event, the Guild Festival VIP Brewer Takeover, at the Port Pavilion at Broadway Pier from 6 – 9 p.m. This beer list was released this afternoon. Tickets are $75 for unlimited beer and food samples, plus the commemorative glass and live music. Day-of pricing will be $100 at the door. Day two of the Guild Festival is on Saturday, with both VIP ($55) and general admission ($40) tickets available. See all other SDBW events here. There are SO MANY amazing events going on its hard to choose which ones to go to! However the Friday November 1st event features these mind blowing beers and breweries (and me!)   And did I mention that my lovely wife Nanelle Newbom is now the Stone on Kettner Downtown Stone Store manager? yes indeed! and they open during San Diego Beer Week. Life is good my friends, very, very good.

5 Key Takeaways from the Lifecycle Messaging Conference #LCMC13

Simms jenkins mobile email

Article first published as 5 Key Takeaways from Lifecycle Messaging Conference on Technorati. The Lifecycle Messaging Conference was held held October 9-11, 2013, in San Diego, California at the Omni San Diego Hotel, located in the heart of San Diego’s historic Gaslamp District. The focus of the 2-day conference was helping companies implement advanced lifecycle messaging programs to bring their email marketing program into the modern world. Summed up in the tagline: “Email Marketing in an Omni-Channel World.” Conference sponsors and host Blue Hornet is an enterprise email service provider and part of Digital River, Inc. (NASDAQ: DRIV). There were remarkable keynotes by noted authors and marketers Mitch Joel – Author of CTRL, ALT DELETE, Jay Baer, author of Youtility and Simms Jenkins author of The New Inbox.  The conference focused on email marketing, but invoked all of the tools and platforms of digital marketing including mobile, social media, SEO, SEM, paid media, ecommerce and more. Topics presented and discussed surrounded the challenges, issues and power of email marketing to drive KPI’s and ROI.  As a person no longer directly involved in email marketing, I was struck by a few key takeaways that transcended any single presentation or message. These themes Continue reading 5 Key Takeaways from the Lifecycle Messaging Conference #LCMC13