Be The Change

We are Coffee People We are Andy & Nanelle Newbom and we are two Coffee Lifers.  In our whirlwind journey through coffee over the last 21 years we have been hands-on in nearly every aspect of the industry. We have been baristas, bar backs, cashiers, roasters, machine techs, green coffee buyers, coffee trainers, barista &…… Continue reading Be The Change

Principles Aren’t Free.

My lovely and talented wife Nanelle Newbom has one of my favorite life truths ever:   It’s not a principle until it costs you something. Until then it’s just an ideal.   Ouch.   But true.   Principles are easy to spout, and even easier to flout.   Definition of Principle  1a: a comprehensive and…… Continue reading Principles Aren’t Free.

Specialty Coffee’s Focus Problem

Specialty Coffee is awesome. I am a Coffee Lifer and no matter what I do coffee will always be in my blood. What I love the most about Specialty Coffee is the people. Well actually what I love the most is Coffee People. Not just people who drink coffee, Coffee people who have dedicated their…… Continue reading Specialty Coffee’s Focus Problem

Brand New Layout

Spring is sprung and the time for freshness is upon us! SO I decided to spring a brand new layout and theme on the blog. Plus to celebrate I will be writing more here. Writing more about Craft Coffee, Craft Beer, Marketing, Messaging and more. I have been writing a lot lately! I have two…… Continue reading Brand New Layout

Coffee Spanish for Coffee Buyers – A Field Guide

Coffee Spanish for Coffee Buyers is Everywhere! In the short time from August 2nd when the first softcover books landed at the publishers warehouse we have been pushing hard to get all the Kickstarter rewards and pre-orders out! Every softcover and ebook kickstarter reward and pre-order has shipped! The responses so far have been thrilling!…… Continue reading Coffee Spanish for Coffee Buyers – A Field Guide