Social Media Strategy = Achieving Business Objectives

Social Media Strategy = Achieving Business Objectives Using Social Media Tools. Too often we as Social Media professionals get excited and into the tools we use to do our jobs. We go gaga over the new upload capability for Instagram videos; we freak out over the new changes to EdgeRank on Facebook or we rant…… Continue reading Social Media Strategy = Achieving Business Objectives

#SocialFresh West Finale Day 2- The Brainsplosion of Goodness

Why has always been more important than What or How. Absolutely blown away by the quality, talent, strategy and brilliance of the speakers and attendees at #SocialFresh West San Diego 2013. The talent and power was epic and palpable. Jason Keath and team put together a remarkable event. kudos and praise heaps a plenty. I have…… Continue reading #SocialFresh West Finale Day 2- The Brainsplosion of Goodness

Social Fresh West 2013- San Diego

This weekend August 22-23rd, 2013 here in sunny San Diego is the preeminent Social Media Marketing conference for Social Media and Community Manager professionals. Its called Social Fresh West It promises to be a jam packed two days of intense Social Media, Marketing and Branding power. The speaker list is so stacked towards excellence as…… Continue reading Social Fresh West 2013- San Diego

Give ’em What You Do Best

There are a multitude of ways to think about marketing and the relationship between your brand and your customer.  Most often we hear the tried and true platitudes about the customer that go like this: The Customers is always right The Customer is king! Always give the Customer what they want And you know what?…… Continue reading Give ’em What You Do Best