Spring is sprung and the time for freshness is upon us! SO I decided to spring a brand new layout and theme on the blog. Plus to celebrate I will be writing more here. Writing more about Craft Coffee, Craft Beer, Marketing, Messaging and more. I have been writing a lot lately! I have two…… Continue reading Brand New Layout
Coffee Spanish for Coffee Buyers is Everywhere! In the short time from August 2nd when the first softcover books landed at the publishers warehouse we have been pushing hard to get all the Kickstarter rewards and pre-orders out! Every softcover and ebook kickstarter reward and pre-order has shipped! The responses so far have been thrilling!…… Continue reading Coffee Spanish for Coffee Buyers – A Field Guide
This book contains essential technical Spanish, plus advice needed by coffee buyers and roasters to communicate clearly. This is not a “Learn to speak Spanish book”, but is written for anyone who is in coffee and wants to learn more about the language, lingo, slang and phrases we all use and confuse in the green…… Continue reading Coffee Spanish for Coffee People Book – Kickstarter final week!
There is a never-ending debate raging deep within the Specialty Coffee world that is battling over the very foundation of what Specialty Coffee is and it’s place in our world. It is deeply embedded. So deep in fact that few people talk about it on any kind of regular basis. It is a foundational core belief…… Continue reading Hunter vs. Farmer: The Mighty Coffee Hunter vs The Dirty Hands Coffee Farmer
I am a YUGE fan of mind-blowing, amazing coffees with flavors that sparkle and dance and explode like pop-rocks on your tongue. I really like unbalanced, extreme flavors in coffee, beer and food. What I LOVE in coffee though is complexity of flavor, perfect balance, nuance, depth and refinement. I lose my mind over coffees…… Continue reading In Defense of Friendly Coffee