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Will iBeacons Steal Your Soul or Save Your Life?
iBeacons are awesome. iBeacon is the Apple Trademark for an indoor positioning system that Apple calls “a new class of low-powered, low-cost transmitters that can notify nearby iOS 7 devices of their presence.” They can also be used by the Android operating system (limited to central-only). The technology enables an iOS device or other hardware […]
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The Dreaded Passive Voice- Why Shame Should Be Felt When Passive Bombs Are Dropped
The dreaded passive voice. It sucks the life out of your writing. If you want to understand why the passive voice is so horrible listen to a defendant in a murder case explain what happened: “There was a struggle. A shot was fired and she got hurt.” What he meant to say was: “I was […]
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8 Stunning Things You May Not Know About My Wife – But After 25 Years of Marriage, I Do
My wife Nanelle and I have been together for most of our lives. We have been together now longer than we have been apart. Our 25th wedding anniversary is this year and we are pretty darned happy about that. She and I are proof of two adages: Opposites attract My wife Nanelle and I are […]
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Post It and They Will Come. Content Marketing, Writing and Cameron Diaz
Content marketing is hotter than Cameron Diaz. Wait, no one is hotter than Cameron Diaz. So Content Marketing is hotter than Hansel. And if some content is good is more content better? In other words if you post will they come? If you write it will people see it and read it and share it? […]
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Twitter Chats FTW – Why You Should Join The Conversation
Twitter rocks. To me it is the heart and soul of the internet. One of the best parts of Twitter are the #twitterchats. They are incredibly simple, well focused and plumb the depths of conversation that Twitter enables. As the famous spot on cartoon says: So what the heck is a Twitter Chat? Well my […]