Marketing has come a long way. 2013 saw the massive dominance of the social business mindset in marketing with content marketing, utility, social media and customer focus driving the pace of change. Nearly every part of modern businesses now realize that they are part of marketing in some aspect. Even the staid bastion of cost…… Continue reading Why is HR Not Part of Marketing Already?
Engaged Employees Build Engaged Customers (Article first published on Technorati.com as Engaged Employees Build Engaged Customers – How Does Addvocate Help You Engage?) Engaged employees are one of an organization’s biggest assets. So what is an engaged employee? Engaged employees produce twice as much work product in the same time as unengaged employees. 40%-80% of customer…… Continue reading Engaged Employees Build Engaged Customers – Technorati Feature