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Is Your Facebook Page a Photo Dump Truck?
Do you primarily post photos with no content to your brand’s Facebook page? Ditch the Digital Dump Truck! [highlight]If so, you should be using Instagram or Pinterest instead. (or even in conjunction with!)[/highlight] All three platforms have strong and compelling benefits. Facebook pages can be really great congregation points for your fans to crowd around […]
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Social Media Voice Branding Tip: We Like Impersonal Pronouns
~~ In all the rush to ‘humanize’ and give ‘personality’ to your brand’s voice on Social Media to build brand engagement it is oh so easy to slip into the comfortable first person voice. But quite often us, your customers want to hear from the BRAND, NOT you. Think hard before using the 1st person […]