Flip The Script On Your Eyes – Warby Parker Gets All Customer Love on You

Every once in a while a group of people come along and give you that which you didn’t even know you wanted. They didn’t go out and ask people through focus groups or surveys what they wanted. Because until someone sat down and thought through the whole process of buying glasses and how they could…… Continue reading Flip The Script On Your Eyes – Warby Parker Gets All Customer Love on You

Social Media Platforms- Twitter is The Heart & Soul

[quote style=”boxed”]Twitter is where the real conversations take place.[/quote] For me Twitter is the heart and soul of all of my social media activities. It is where most of my connections and information comes from and is sent to. When I post a photo to Instagram I use twitter hashtags and post it to Twitter…… Continue reading Social Media Platforms- Twitter is The Heart & Soul

They Named a Lucha Libre Tournament After My Wife

I was going to try to come up with a witty post about this. But, ummm…. ┬áTHIS–>> It will be held in El Salvador on September 8th. Our friends (and obviously HUGE fans of Nanelle) Arenas Gladiadores are putting it on to honor her for all the work she put into promoting and supporting them!…… Continue reading They Named a Lucha Libre Tournament After My Wife

Content Schmontent – We Don’t Want Your Stinkin’ Content Marketing

Brainflash: Customers Don’t Want to Buy Your Content Marketing! They want to buy products/services that solve their problems or make them feel good enough to forget their problems for a while. Content Marketing is freaking awesome! At it’s best it is providing content (writing, photos, video, infographics, tips, quotes etc) that deliver REAL VALUE to…… Continue reading Content Schmontent – We Don’t Want Your Stinkin’ Content Marketing

The 8 Key Strategy Insights From Social Fresh

It’s all about WHY you do what you do. The Social Fresh West conference was held here in San Diego August 22-23rd, 2013 at the Hilton Double Tree in Mission Valley. It is a fantastically well run conference focused on delivering high value to a limited and focused audience of Social Media professionals. Attendance is…… Continue reading The 8 Key Strategy Insights From Social Fresh